Keep them coming
Email & SMS Marketing
Maintenance reminders, seasonal offers and check-ins that bring past customers back.
- Group
- Keep them coming
- Pricing
- Quoted after your free audit
- Trade examples
- HVAC, Paving & Sealcoating, Gutters & Guards
Overview
Your past customers are your cheapest new jobs.
You already paid to win every customer on your list. Many will need you again for maintenance, a second project, or a referral for a neighbor. Most contractors never ask.
We set up simple email and text programs that keep you in touch: maintenance reminders, seasonal offers and a check-in after the job.
What’s included
What you get
List cleanup
Your past customers organized by service and date.
Maintenance reminders
Automatic reminders for tune-ups, sealing, inspections and cleanings.
Seasonal campaigns
A few well-timed messages a year, not a weekly newsletter nobody reads.
Referral asks
A simple way for happy customers to send their neighbors your way.
Compliance
Opt-in and unsubscribe handled properly for email and text.
Process
How it works
- 01
Gather
We pull your customer list together.
- 02
Plan
Which reminders and campaigns fit your trade.
- 03
Automate
Messages written and scheduled.
- 04
Measure
Replies, bookings and unsubscribes tracked.
By trade
How it changes by trade
The same service looks different for a plumber and a pool builder. A few examples:
All industriesQuestions
Email & SMS Marketing: common questions
Pricing: Quoted after your free audit.
See pricingWill texting customers annoy them?
Not if they opted in and the messages are useful and rare. A reminder that their system is due for service is a favor.
I do not have a customer list. Can I still do this?
Usually you have more than you think, in invoices, estimates and your phone. We help pull it together.
What software do you use?
We pick based on what you already use. If you have a CRM or scheduling software, we start there.
Keep reading
Related services and guides
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Automatic review requests after every job, and replies that show you care.
Learn more Get foundContent & Blog Writing
Cost guides, how-to articles and project write-ups written for your trade and your area.
Learn more Run the businessCall Tracking & Reporting
Know which marketing makes the phone ring, in a one-page monthly report.
Learn moreA Seasonal Marketing Calendar for Contractors
What to do each month to fill the schedule ahead of demand, for emergency, outdoor, interior and commercial trades.
The Contractor Marketing Playbook: Where to Start
The order that usually pays back fastest: your numbers, Google profile, website, reviews, local search, ads, past customers and tracking.
Free marketing audit
Find out what is costing you jobs.
Our free marketing audit looks at your website, Google profile, reviews and the competitors outranking you, then gives you a short list of what to fix first.