Run the business
Call Tracking & Reporting
Know which marketing makes the phone ring, in a one-page monthly report.
Overview
Stop guessing which marketing works.
Most contractors cannot say which part of their marketing brings in jobs. That makes every budget decision a guess. Call tracking and simple reporting fix that.
We set up tracked phone numbers and form tracking, connect them to your website and ads, and send a plain one-page report each month.
What’s included
What you get
Tracked phone numbers
Numbers that show whether a call came from Google, ads, your site or a truck wrap.
Form tracking
Every estimate request tagged with where it came from.
Analytics setup
Google Analytics and Search Console set up and connected correctly.
Call recordings
Optional recordings to check how leads are being answered.
Monthly report
Leads by source, cost per lead and what we recommend next, on one page.
Process
How it works
- 01
Map your sources
Every place a lead can come from.
- 02
Set up tracking
Numbers, forms and analytics connected.
- 03
Check
Test calls and forms to make sure everything records.
- 04
Report
Monthly report and a short call if you want one.
By trade
How it changes by trade
The same service looks different for a plumber and a pool builder. A few examples:
All industriesQuestions
Call Tracking & Reporting: common questions
Pricing: Quoted after your free audit.
See pricingWill tracked numbers hurt my local SEO?
Not when they are set up correctly. Your main number stays on your Google profile and directories, and tracking numbers are used where they will not confuse them.
Do I need a CRM?
Not to start. If you have one, we connect to it. If not, the monthly report covers the basics.
Who can see the reports?
You and anyone you choose. The data belongs to you.
Keep reading
Related services and guides
Google Ads Management
Search ads on high-intent terms, tight to your service area, with junk searches filtered out.
Learn more Get callsGoogle Local Services Ads
Pay-per-lead ads at the very top of Google, with the verification badge that builds trust.
Learn more Get foundLocal SEO
Rank in the map pack and the regular results for the services and towns that pay best.
Learn moreHow Much Should a Contractor Spend on Marketing?
Work backward from your revenue goal to a budget, a cost per lead and a cost per job you can actually test.
The Contractor Website Checklist
What every contractor website needs, from the first screen on a phone to forms, speed, search basics and who owns the domain.
Free marketing audit
Find out what is costing you jobs.
Our free marketing audit looks at your website, Google profile, reviews and the competitors outranking you, then gives you a short list of what to fix first.